Chapter 173 A New Educative Initiative: Newspapers
Chapter 173 A New Educative Initiative: Newspapers
The news of the disaster caused by the cold wave was mixed in with the information about the activities to educate the people to learn to read and become literate. It was passed on by word of mouth among the people in urban and rural areas throughout the fiefdom. No one knew who started it first, but as the conversation progressed, it seemed that everyone knew about it. The speed of the spread was astonishing!
Some people also analyzed it from a more objective perspective. This winter is much colder than in previous years. Overnight, people unanimously agreed that they need to prepare well for the winter.
Therefore, the market is booming. People buy what they need and sell what they need. They need to prepare enough necessities for the winter. They need to prepare more food, store some coarse grains and fine grains at home, and make or buy clothes and beddings in time. Firewood is also an important winter material. They need to store a few piles of firewood before the snow season comes.
The cold wave disaster information came unexpectedly, but it really stimulated the enthusiasm of the people to participate in the word recognition competition and unexpectedly promoted the progress of literacy activities. This is why the following magical scenes, which are different from the usual ones, are outrageous.
There are still charity activities going on everywhere in the streets and alleys, and street uncles have taken advantage of the discounts to stock up. There are also many people with meager family assets. This moment is the most distressing, because without extra money to stock up on food, there is no sense of security.
After learning about the competition, they learned that winning the lottery would give them food, pork, and cloth. They finally realized that the lord of the fiefdom, Prince Ning, was a kind man who truly cared about the survival of the people. When they were in danger, he provided them with a new way to survive. Learning to read could win food. This way was so magical that only the people who were struggling could understand it the most.
In the face of survival, people are not stupid. For the five kilograms of food on the first day of the Chinese New Year, go for it! Some people finish their work and rush to the school. Some people run to the literacy teacher's house early in the morning to learn from everyone. Strive to learn a few more words and earn a few more rice. Everyone can figure it out. It is equivalent to knowing 20 words to get a kilogram of food. This is something that can be calculated with fingers. Anyone who doesn't do it is a real fool. Idle people, lazy people, the elderly, the weak, the disabled, and even street homeless people are pushed into the learning circle and learn to read and write with everyone by an unknown force behind the scenes.
Wherever the literacy teacher went, he was surrounded by people. Such treatment, popularity and respect were unprecedented in the past thousand years. The enthusiasm of the people for literacy was high, which also stimulated the fighting spirit of the scholars. They taught seriously, and their throats were almost smoking. They drank the water offered by the students, moistened their throats and continued to teach. If it weren't for the three urgent needs of everyone, they really couldn't get out of the encirclement of everyone!
All of this was seen by the secret line personnel of the system led by the third brother. They were also very confused and didn't know whether they should send a message to report. After all, most of their training content was what to do when facing dangerous incidents. Now even people from all walks of life are coming to learn, how should they react? This is not taught, it's beyond the scope! So let's just watch for now, maybe they are just joining in the fun!
The outside world was bustling, but the village was still quiet. After taking a nap, Ling Wuxin took his pregnant wife to the study. He first ordered some snacks from the kitchen, settled Yiyi, and then sat quietly at the desk to think about the problem. How should this newspaper that educates the people be run? How to avoid anger and benefit the people? Where to get the manuscripts? Typesetting and rubbing skills? Distribution to various places? How to achieve newspaper-to-paper support? All these are quite difficult...
While Ling Wuxin was thinking hard, he looked up and saw Yiyi pinching the pastry and savoring it. It was this guy who casually mentioned it and gave him a big problem, but she was so leisurely reading a book and eating snacks, looking so carefree. Ling Wuxin almost laughed out of anger when he saw it, so he simply acted like a rogue and was lazy.
"Dear, can you tell me what kind of newspaper you want to see?"
"Huh? Newspaper?" She reluctantly put down the half piece of cake in her hand and looked at her husband with a puzzled look in her eyes.
"Yes! Newspaper, I'm thinking about how to handle this matter. Tell me your understanding and give me some ideas so I can refer to them!" Ling Wuxin put his fist to his nose. He absolutely would not admit that he wanted to be lazy and steal other people's knowledge.
"Newspapers! There are many kinds, such as the national People's Daily, the local daily newspaper, as well as comprehensive and industry-specific ones...it depends on what kind of newspaper you want to publish." Yiyi's eyes wandered as she spoke. She had only seen newsstands and newspapers in the school reading room when she was in elementary school. There were really fewer and fewer paper newspapers afterwards. She didn't know how to explain it in the era of universal Internet.
"Then do you read the newspaper?" Ling Wuxin asked, perhaps seeing her guilty conscience.
"No!" Yiyi answered so straightforwardly and directly that it made people laugh and cry.
"..." Ling Wuxin was speechless and could only look at her with sad eyes.
"Alas, in our time, paper newspapers are gradually being replaced by Internet information. In my parents' time, newspapers were still very common. It seemed that subscribing to newspapers was one of the daily expenses of many families. As the times developed and society progressed, they were gradually replaced by technology..." Yiyi couldn't stand his scrutiny and had to explain to him dryly. As for what the Internet was, don't expect her to explain it clearly.
"I want to run a newspaper in the fiefdom to educate the people and exchange information on all aspects. It would be best if the newspaper could support itself without us having to invest money to maintain it for a long time..." Ling Wuxin slowly expressed his thoughts.
"Then let's start a weekly newspaper? With the current technology, it's probably not enough for a weekly newspaper. It's better to have a biweekly format, published once every two weeks, twice a month. Educating the people, the emphasis is on education, involving all industries, so let's give it a name. How about Jincheng Bimonthly? Shudi Study News is also very down-to-earth." Yiyi laughed as she spoke. If the study newspaper published gossip and entertainment, wouldn't it seem irregular? Forget it, let the man name it himself!
"A bimonthly publication is fine! Will distributing newspapers to various towns and villages lead to a cycle of losses rather than income? The burden is heavy..." Ling Wuxin asked the core question. He didn't know how much the newspapers could sell for, and with so much manpower, material resources and financial resources invested in this for a long time, the benefits might not be visible. He was really afraid that it would become a burden.
"No, no. In addition to normal articles and current events in various industries, newspapers can also advertise products. These all cost money. The annual cost is negotiable. As for the distribution to various towns and villages you mentioned, there is nothing to worry about. A single newspaper will surely lose money if it travels so many miles. But we set up these distribution points as logistics stations, which can help customers send and receive goods. Can we charge an appropriate fee?" Yiyi gave a simple interpretation of the newspaper's profit model.
"Oh my god, I understand! Thank you for your advice..." Ling Wuxin was satisfied. He felt that he could learn from his wife's ideas from time to time, and his life could be a little messy for a while.
"Have I really explained it clearly? Those who have their submissions accepted will receive royalties, which will motivate everyone to submit and participate. I'll also draw a sketch later." Yiyi felt that she didn't explain it clearly, so she wanted to use her painting skills to present it intuitively.
"Brother, you are here." Nanchen pushed the door open and came in. He came alone and seemed to be someone who could not sit still.
"Second brother is here, so come and help me. Let's figure out this new thing called newspaper today." Ling Wuxin was very adept at capturing strong men.
"I knew that if I looked for big brother, I would definitely find something to do!" Nanchen was extremely happy. He sat down opposite Ling Wuxin with a smile.
"Okay, let me know where the newspaper office and its network settings are. Where should I put it?"
"Dada Industrial Park!" The two decided on the location of the newspaper office in unison.
"Newspaper sales outlets are set up in every township, and these outlets are also set up as logistics delivery locations."
"Okay, great. What about personnel selection, bro?"
"We will recruit a group of people from the society to be responsible for proofreading, typesetting and rubbing, and writing articles. The delivery will be handed over to the logistics personnel. It is more efficient with dedicated people in charge."
……
While the men were writing the plan, Yiyi also picked up a pen and briefly sketched out the major sections of the newspaper.
One is the academic submission section, where you can explain your knowledge, cognitive views, and policy essays, etc. As long as your words are meaningful, well-reasoned, and can be passed.
The second is the agricultural sector, which includes inventions and innovations in agricultural tools, tips for agricultural planting, where there is a bumper harvest, where there is drought, where floods occur, and where farmers' grain production has increased...
The third is the commercial sector...
Fourth, the entertainment sector...
The fifth is the middle seam advertising section...
Sixth, a separate inner page is used to write the newspaper sales outlets (logistics outlets)
Yiyi wrote and drew on a piece of quarto paper, and then she pushed this simple layout to Ling Wuxin who was at the other end of the desk. "It's just for reference, you guys can use it as you see fit."
"Okay!..." Ling Wuxin took the paper spread out on the table, then looked up and saw that she continued to read the book at hand after she finished speaking. It was great to have her help in any way she could. He raised the corners of his mouth and smiled slightly, then continued to perfect the plan with Nanchen.
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