Transfer Fubao four and a half years old

Chapter 575 Why not specialize in plain silk?

Yan Yongning always felt that there was something wrong with the silk business, but since he had never worked in this business, he couldn't tell clearly what the problem was, so he didn't dare to give any advice.

"The county lady can pick out a few horses for herself, her mother, her grandmother, and her brothers and sisters based on the patterns and colors she likes. When the time comes, my uncle can ask the cousins ​​to take them all to the capital."

Chu Chu quickly waved her hands: "I appreciate the kindness of my uncles, and I have received enough gifts."

She also knew that her uncles had already sent New Year gifts to the capital before the festival, and they had just said that they would also send gifts to the nobles in various families, and the Shunguo Mansion would definitely be one of them.

It was so dizzying that Chuchu didn't want to look at it anymore. However, before she and her two sisters walked out of the door, they stopped at the cabinet on the far right of the door.

The silks in this cabinet are all pure colors, including red, orange, yellow, green, blue, indigo and purple. Each color has different shades. Almost all the silks in this cabinet are arranged in different shades. It does not look messy at all and is very comfortable to look at. You can choose any color you like.

"County Lady, you should look at the patterns inside. These are plain silks, which are used by every household. They are too plain for girls to make outer garments, but you can pick a few pieces to make inner garments, to match colors, to make summer quilt covers, and to make pillows. Especially the older brothers, younger brothers, father, and the elderly in the family like to use them."

"So the sales of plain silk are actually very large, right?"

Chuchu and the manager's words attracted Yan Yongning, but the three uncles didn't care much.

The third uncle immediately responded to Yan Yongning's question: "Every household has a lot of demand for plain silk every year, and it is easy to sell once it is made, and it will never go out of style. Rich people also like to use it for weddings, funerals, and special occasions. If it can't be sold out this year, it can be sold next year, but the profit is not much. It's all about small profits and quick turnover. We can't do without it."

"Can't you just make plain silk?" Chu Chu still thought plain silk looked good. When she thought of all the silk shops on the street, each with a dazzling array of colors and patterns, she felt a little unhappy.

"This……"

The second uncle who was in charge of silk production was a little embarrassed. Seeing that Yan Yongning was looking at Chuchu and waiting for his reply, he had to answer.

Speaking of which, Yan Yongning had the same mentality as Chu Chu. Most scholars like to wear black, white, gray, crimson, and indigo colors, so naturally they like those cabinets.

"Every family makes plain silk. Although it is easy to sell, the single color means giving up half of the market. If we do this, we may not be able to keep our original customers."

The other two uncles nodded, thinking that it was indeed not very practical. They thought they were just asking questions, so they patiently answered. One of them said, "It would be much easier if we only sold plain silk. The cost would definitely be much lower. We wouldn't have to rack our brains every year to figure out what patterns would be popular, and we wouldn't have to send so many people out to look for goods."

Another person added: "It's just that no one will give up the big market of other patterns. If we want to talk about the market share, we have to rely on novel patterns to grab it."

Chuchu was still touching and looking around, and then she said, "This plain silk material is divided into four seasons, thick and thin. Look, Uncle, some of them have a lot of dark patterns, but they are too simple. It would be better if these dark patterns were more beautiful."

As Chuchu spoke, she and Luomei opened one of the pieces of silk. Under the reflection of the sunlight outside and the light inside, the pattern became more obvious, looking noble and extraordinary.

Yan Yongning seemed to have come to his senses: "My three uncles, I think the county lady's suggestion is not wrong, but the plain silk must be made professionally, and the patterns and colors must also be made with a lot of effort. It can't be all plain. The main thing is to make it unique. Since we are doing business with dignitaries, the quality must be better than others. If we can make it so that customers want to use it to make beautiful outer robes when they see good plain silk, then it is outstanding.

You see, you actually have quite a few patterns and colors, and some use the same craftsmanship as plain silk, but too many pigments are used, which makes people feel irritated when looking at them.

The different ways of weaving plain silk can also allow people to wear it in different patterns and colors.”

Everyone else was silent.

Shangguan Feifeng, who had been silent, suddenly stepped forward and said, "Yes, yes, Grandfather, the same principle applies to double-sided embroidery. Even if it is the same color thread, different weaving methods, or the same color thread but different shades, can show different patterns. It is even more obvious in the sun, and it also gives people a sense of concave and convexity and sculpture, making it more noble."

Seeing Chuchu communicating boldly with several elders, Feifeng on the side also became bolder and suddenly interjected these few words based on her own embroidery experience.

But after saying this, his face immediately turned red and he didn't dare to get any closer. He even looked at the expressions of his grandfather and two uncles.

Yan Yongning also nodded, and was more certain of Chuchu's and his own views: "Making plain silk looks simple, but if you are willing to work hard on it, there must be many tricks involved. The main thing is to be able to do this: as long as merchants want to buy plain silk, the first thing they think of is the Shangguan family brand, so why worry about not having money? It's something that every household uses all year round, and if you really want to make it, it will be a big business.

Instead, they all flock together to make all kinds of fancy things, each trying to grab an uncertain sales volume. How can they not lose money? "

……

There was still a long silence.

Shangguan Zhi thought about it, then turned back and looked at the other colorful silks in the exhibition hall again, walked around, looked, and touched them. When he came out again, he saw that his two younger brothers were still silent, but they hung their heads and did not express any opinion, and he didn't know how much they were persuaded.

Everyone chose to remain silent. Yan Yongning looked at Chuchu, who seemed to agree with her insistence, but she didn't say anything, so he also decided to give up.

After all, the business is someone else's. That's how business is. It depends on the right time, right place and right people. No one can say for sure whether you can make money. It depends on themselves whether they have the courage or not. It would be bad if other people interfere too much.

It will be fine if we make money in the future, but if we lose money, no one will be able to bear the responsibility.

Shangguan Feifeng looked at the situation and saw that everyone's face looked a little serious. She couldn't help but regret what she had said and carefully stepped aside.